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DALL·E 3

by OpenAI

OpenAI's image model, built into ChatGPT for prompt-accurate image generation from natural conversation.

Image & Design Included with ChatGPT Plus/Pro/Team, or pay-per-image via the OpenAI API

What is DALL·E 3?

DALL·E 3 is OpenAI's text-to-image model, accessible directly inside ChatGPT or through the API. It's tightly integrated with GPT's language understanding, so it follows detailed, multi-part prompts and in-chat edit requests more literally than most competitors, without needing prompt-engineering tricks.

Key features

  • Generates images directly from a ChatGPT conversation, no separate app needed
  • Strong literal prompt-following, including text rendering inside images
  • Iterative editing through follow-up chat messages instead of re-prompting from scratch
  • Automatic prompt rewriting to add detail and avoid ambiguous results
  • Available via the OpenAI API for developers building it into their own apps
  • Built-in content-policy filtering and C2PA metadata on generated images

How to get started

  1. Open ChatGPT and ask for an image in plain language
  2. Refine the result with follow-up instructions in the same chat
  3. Use ChatGPT Plus/Pro for higher generation limits and priority access
  4. For programmatic use, call the Images API with your prompt and desired size
  5. Download or share generated images directly from the chat

Use cases

  • Illustrating blog posts, social posts, or presentations from a text prompt
  • Mocking up product or marketing concepts before a designer refines them
  • Generating images with legible text or diagrams inside them
  • Iterating on a visual through conversation instead of typing a new prompt
  • Adding AI image generation to a third-party app via the API

DALL·E 3 vs. alternatives

ToolHow it compares
DALL·E 3OpenAI's image model, built into ChatGPT for prompt-accurate image generation from natural conversation.
Midjourneystronger default artistic style
Stable Diffusionopen-weight, self-hostable, more customizable
Recraftbetter at rendering clean typography and vectors

FAQ

Is DALL·E 3 free to use?

DALL·E 3's plans: Included with ChatGPT Plus/Pro/Team, or pay-per-image via the OpenAI API. Pricing and free-tier limits change over time, so check the official site above for the latest details.

What is DALL·E 3 used for?

OpenAI's image model, built into ChatGPT for prompt-accurate image generation from natural conversation.

Who is DALL·E 3 best for?

DALL·E 3 is a good fit for illustrating blog posts, social posts, or presentations from a text prompt, or mocking up product or marketing concepts before a designer refines them.

What are the alternatives to DALL·E 3?

Commonly compared alternatives include Midjourney, Stable Diffusion, and Recraft, see the comparison above for how they differ.

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Last reviewed: 2026-08 · Reviewed by AIKetra editors · How we evaluate tools